Strategic Management Concepts and Cases 3rd Edition by Jeffrey H. Dyer
By: Jeffrey H. Dyer; Paul Godfrey; Robert Jensen; David Bryce
Publisher: Wiley
Print ISBN: 9781119563136, 1119563135
eText ISBN: 9781119563143, 1119563143
Edition: 3rd
Copyright year: 2020
Strategic Management delivers an insightful, clear, concise introduction to strategy management concepts and links these concepts to the skills and knowledge students need to be successful in the professional world. Written in a conversational Harvard Business Review style, this product sparks ideas, fuels creative thinking and discussion, while engaging students via contemporary examples, innovative whiteboard animations for each chapter, outstanding author-produced cases, unique Strategy Tool Applications with accompanying animations and Career Readiness applications through author videos.