MKTG 13th Edition by Charles W. Lamb
By: Charles W. Lamb; Joe F. Hair; Carl McDaniel
Publisher: Cengage Learning
Print ISBN: 9780357127889, 0357127889
eText ISBN: 9780357127889, 0357127889
Edition: 13th
Copyright year: 2021
MKTG from 4LTR Press connects students to the principles of marketing?bringing them to life through timely examples showing how they?re applied at the world?s top companies every day.
Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Additional ISBNs
9780357127810|9780357129500, 9780357127803|9780357446898, 0357127811|0357129504, 0357127803|0357446895, 9780357446898, 9780357127803, 0357127803