Introduction to Information Systems 7th By R. Kelly Rainer; Brad Prince
Print ISBN: 9781119362913, 1119362911
eText ISBN: 9781119362968, 1119362962
By: R. Kelly Rainer; Brad Prince
Publisher:Wiley
Print ISBN: 9781119362913, 1119362911
eText ISBN: 9781119362968, 1119362962
Edition: 7th
Copyright year: 2018
The goal of Introduction to Information Systems is to teach undergraduate business majors how to use information technology to master their current or future jobs. Students develop a working understanding of information systems and information technology and learn how to apply concepts to successfully facilitate business processes. This coursedemonstrates that IT is a key component of any business, whether a student is majoring in Accounting, Finance, Marketing, Human Resources, or Production/Operations Management.
Preface
What Do Information Systems Have to Do with Business?
This edition of Rainer and Prince?s Introduction to Information Systems will answer this question for you. In every chapter, you will see how real global businesses use technology and information systems to increase their profitability, gain market share, develop and improve their customer relations, and manage their daily operations. In other words, you will learn how information systems provide the foundation for all modern organizations, whether they are public sector, private section, for-profit, or not-for-profit.
We have several goals for all business majors, particularly undergraduates. First, we want to teach you how to use information technology to help you master your current or future jobs to help ensure the success of your organizations. Second, we want you to become informed users of information systems and information technology. Third, we want you to understand the digital transformation that your organization will likely be undergoing. The digital transformation of organizations is the acceleration of existing business processes, and the development of new processes and business models. In this way, organizations can capitalize on the capabilities and opportunities of various technologies to improve performance. Examples of these technologies include Big Data, cloud computing, artificial intelligence, the Internet of Things, and mobile computing and commerce. We address each of these in our book.
To accomplish these goals, we focus not on merely learning the concepts of information technology but rather on applying those concepts to perform business more eff ectively and efficiently.
