This book provides an overview of the application of Corporate Social Responsibility in businesses and corporations around the world. Primarily based on real cases, it focuses on different approaches to CSR from a global perspective. It provides a critique of the ?wrong? practices often employed even by multinational organizations, and highlights the resultant negative effects. On the other hand the book demonstrates good examples that can help multinationals or even entire countries to achieve both a better reputation and increased profitability. ?CSR in the Global Business World? is a rich resource of illustrative cases, serving both as a basis for ongoing research as well as for teaching purposes at the business school level.
Corporate Social Responsibility in the Global Business World Ebook
By: Asli Y?ksel Mermod
Publisher:
Springer
Print ISBN: 9783642376191, 3642376193
eText ISBN: 9783642376207, 3642376207
Copyright year: 2014
Format: EPUB
Available from $ 159.00 USD
SKU: 9783642376207
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